You will be able to design your individual Google Analytics or Google Analytics 360 training together with your trainer. Your team will be asked to return questionnaire to establish your needs and priorities for the course. If possible, we will show you the ropes in your own account and help you with clever tips and tricks. You will learn the essentials, deepen your expert knowledge and understand how to make Google Analytics work best for you.

Andy Google Analytics and Google Analytics 360 Trainer at Merkle | Periscopix

This is Andy, a highly experienced analyst who manages our largest GA360 client accounts across many industry verticals and one of our most popular trainers. Andy's ability to explain complex concepts in an easy to understand manner and his insider knowledge will transfer you into a GA ninja in no time! 

"Andy was very good at explaining all of the features and areas of GA and made the session interactive."

Some happy training clients

  • Canon
  • Tesco
  • CERN
  • Screwfix

Create your GA Training

Even though we don't have a fixed agenda for our GA & GA 360 training, here are some suggestions of typical training content you can choose from:

  • How GA works and how to make it work better for you
  • UTM tracking, Auto - and campaign tagging
  • Automated reporting, exporting and sharing
  • Hidden interface tips and tricks of the pros 
  • Insights in audiences using custom dimensions & metrics
  • The beauty of enhanced ecommerce tracking
  • Secrets of segmentation 
  • How to talk to GA: RegEx/ Regular Expressions...

We will structure the day around you and your team. Most sessions are a full day from 10am to 4pm with lots of breaks along the way. Our office is a 10 minute walk from London Bridge and Tower Hill.

"The course was fantastic to showcase what GA can do and what data can be harvested. Andy was great in his delivery and always checked to ensure understanding. His tailored examples were really useful."

Google Analytics Training Summary

View all of the information on our Google Analytics training courses in a handy one-sheeter.

Download Google Analytics training syllabus

Training Session at Merkle | Periscopix

Contact Us

Interested in how we can work together with you for a truly expert and custom-made training experience? Get in touch to learn about what we can do for you and email us at Let's come up with some ideas on how to design your session with extra added value for you!