What We Do (and What We Don't Do) | Our Services

Generating Sales Through Search Engines

We don't do web design. Or email marketing. Or affiliate campaigns. We specialise 100 percent in pay per click management.

One question we are sometimes asked is why we don't do optimisation, and whether it is difficult for optimisation and pay per click to be managed separately.

These days, most websites are made search-friendly from the ground up with most good web designers implementing search engine optimisation at the start. The notion of optimisation as a 'bolt on extra' is rapidly disappearing. Furthermore, we can monitor the position of a site in the organic listings and automatically adjust campaign parameters to ensure that budget is used as efficiently as possible.

Optimisation and pay per click are both concerned with search engine visibility, but the behaviour and rules that apply to each discipline are very different. By focusing purely on pay per click we try to ensure we're not a jack of all trades - just a master of one.

Where appropriate, we are happy to recommend carefully selected partner companies who are also specialists in their own fields to provide complimentary services.