Phone Call Tracking
Why stop at online conversions, when you can get the whole picture and track phone calls too?
Setting up conversion tracking on a website is standard for most online businesses, but in many industries the key research or purchase action takes place over the phone. With our phone call tracking partners, you can understand how many calls you are getting and which traffic sources and keywords are driving them. We can even tell you which pages of your site are viewed prior to a visitor making a call.
Phone Call Tracking Providers
We work with two of the best phone call tracking providers around; both will get you the data you want, but through different means and at different price points. We will advise on the best solution to suit your call volume and company composition. Even better, both can integrate with your web analytics software.
Both integrate with Google Analytics, and therefore also into AdWords, allowing more precise and efficient management of your PPC campaign. This makes your campaign manager smile as they have more data with which to improve your campaign; and your web analyst smile as they have more data to analyse.