DoubleClick’s Bid Manager platform offers 3 key ways to reach users who could be interested in, or actively searching for, your product. Not only do they work fantastically well but they’re also free! Read below for more info on Affinity, Custom Affinity & In-Market audiences.
Google Display Network (GDN) and DoubleClick Bid Manager (DBM) are both Google platforms used to run display campaigns. Discover the key differences between the two to help you identify the right one for you.