Google Changes Recommended Daily Budgets in AdWords
Well the title says changes; they've actually scrapped it! Read more here
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Search Wars Part IV: A New Hope (There will be bad movie references)
A long time ago in an office far far away (well next door) we heard about the Search Alliance. A plucky rebellion formed by two Search factions with a mutual enemy; the (don’t be) evil Galactic Empire! Read more here
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Announcing the Amazing Periscopix PPC & Analytics Masterclasses! (P.S. They’re FREE!)
As part of Internet Week Europe we are running a day of PPC and Google Analytics masterclasses. Read more here
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Google Instant Fits Ads To Your Screen
Whilst doing a routine ad text search I noticed something rather strange. Have a look at the screen shot below (click to enlarge) and see if you can spot it… Read more here
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New date ranges in the Adwords interface…
Google has declared that the “last 14 days” and the “last 30 days” are now a relevant time period in the Adwords interface. Read more here
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Huge changes to Google AdWords UK trademark policies
Now hear this, at 10.30am today Google will announce that the UK will be moving in line with Google USA’s trademark policies. Read more here
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A new Dimension! (in Google AdWords)
Not the 1st, 2nd, 3rd or even 4th dimension, or even Google jumping on the 3D movie bandwagon… No it’s a new tab in AdWords. They appear to be coming thick and fast recently. Read more here
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We’ve had marketing for years, why not Remarketing?
So Google have unshackled their behavioural targeting functionality, sorry, remarketing functionality from Beta testing. (They are keen to steer clear of the behaviour term as this could land them in hot water with a plethora of regulators and privacy groups.) Read more here
Pulley!
