Have you met Ciara?
Proud Midlander Ciara has worked at Periscopix for six months and is already working on six accounts! In addition to this achievement, she holds the company record for the most broken phones, including one that went in the washing machine, another that was run over by a bus, one that ended up down the loo and then finished off with a bake in the oven. She is the person to see about: experimental cooking (ask her about her signature dish – peanut butter on a jacket potato), being clumsy, and anything Ryan Gosling related.
Tell us five random facts about yourself:
- I was once hypnotised by Derren Brown, until my friend got scared and pulled me out of the trance.
- I have 4 brothers; the youngest is 9 and the oldest is 32.
- I’m a gravy enthusiast. Gravy on toast = heaven.
- I once swam on the back of a huuuge sea turtle whilst travelling – like a real life Finding Nemo!
- The ‘Deirdre Barlow look’ was inspired by me as a child.*
*may or may not be true, but definitely believable.
What did you study at university?
I studied English Literature at the University of Manchester.
When you graduated from University did you know that you wanted to work in PPC?
After graduating, I had no idea what I wanted to do - while a degree in English Literature was great and meant that I got to read endlessly for three years, it didn't exactly lead me straight into a career! So I did what anyone would do when their future looks uncertain...I hopped on a plane to the other side of the world and taught English to children in the Philippines of all ages and levels and even managed to squeeze some travelling in too. Upon my return to reality, I spent a couple of years at a charity recruiting volunteers and working on projects, one of which involved digital marketing which is how I stumbled across the world of PPC!
How did you get the job at Periscopix?
I'd signed up to alerts on Guardian Jobs, though I wasn't actively applying for jobs as nothing was appealing to me at the time. As soon as I saw the job description for Graduate PPC Marketing Account Manager I Googled everything I could about Periscopix and it soon became clear that it was the job that I wanted.
After sending in my CV and answering some application questions I had a telephone interview which was more of a chat which put me at ease. We talked through my CV and talked about my reasons for wanting to work in PPC and at the Company – I was also asked a couple of PPC related questions to show I’d done my research!
The next stage was a group assessment afternoon where I met with six other applicants for some team building activities. For the final stage I gave a presentation to two current employees on a campaign brief I’d been given – I was quite nervous for that but I’d spent the week before researching and preparing and once I was in there it was totally relaxed and it went really well. This was also a great chance for me to ask some questions about the job and the Company so I knew by the time that I’d left that it was definitely the right job for me!
Why did you choose to work at Periscopix over other companies?
The extensive training process that is on offer to new employees of Periscopix is really impressive. Without having a PPC background myself, it was promising to know that I'd get a good level of training and support right from the beginning.
What do you love most about working at Periscopix?
Everyone says it, but the culture and working environment are probably my favourite parts. It's basically like working with a huge group of mates - the working hours and regular socials make life a lot easier too!
What is the best company social you have attended and why?
Oktoberfest was my first proper social after joining the Company and it didn't fail to disappoint! Thanks to a good few Steins it's slightly hazy, but I'm pretty sure tables were danced on. The Christmas party was also a good laugh too, we had a 1920s themed night at The Cinema Museum and everyone went all out with the theme!
What do you get up to during your lunch breaks?
I'll either bring lunch in and eat with everyone in the kitchen before heading out for a walk along the river, or pop down to somewhere local like Chilango for a burrito pick-me-up. Either way I try to make the most of the full hour and it's really nice that everyone takes their lunch at the same time!
What advice would you give to a budding applicant?
It sounds obvious but make sure you've researched PPC and understand the basic principles, it's a very specific form of marketing which is highly data driven, so you have a think about why you want to work within paid search before you apply to make sure it's the right choice for you!